In the final months of 2007 will be launched FEI’s first ever videogame. My Horse and Me, the most realistic horse experience simulation game ever, will be produced and distributed internationally by Atari, a major international producer, publisher and distributor of interactive games for consoles and PC CD-ROMs. The game will be available on multiple platforms (PC, NintendoDS and Wii) and will contain sections on training, competition and horse care. The game is licensed to Atari by the FEI, which is a proof of its authenticity and excellence. The FEI will share the selling profits with the National Federations.